Why data security needs to be “baked in” to healthcare to earn consumer trust

Econsultancy

Rebecca Sentance

What lies on the horizon for healthcare in 2021?

After a year in which remote healthcare technology, or telemedicine, saw rapid and widespread uptake as a means of treating patients safely during a pandemic, the healthcare sector has made huge gains in terms of digital maturity. At the same time, there are still obstacles in the way of its transformation.

While healthcare professionals (HCPs) and patients alike have been willing to adopt health tech during the Covid-19 pandemic out of necessity, whether this pace of transformation will continue beyond the pandemic depends heavily on trust. Not just trust in the effectiveness of telemedicine, but trust that technology providers can be relied upon to safely and respectfully process health data, which is a uniquely sensitive category of data.

“Healthcare is going...

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