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HEALTHCARECISO.COM / BRAND IDENTITY

Security leadership.
Built around care.

A focused identity for a healthcare security leadership practice. The shield signals stewardship and accountability. The central cross connects that protection to care. An open teal edge adds a sense of partnership and forward movement.

Primary HealthcareCISO logo
White HealthcareCISO logo

Color palette

Leadership navy
#173553
Care teal
#159D91
Pale blue
#E7F0F2
Cloud
#F6F8FA

Voice and typography

Calm, clear, executive, and practical. Lead with business priorities and care delivery. Explain the work in plain language. Avoid fear-based messaging, guaranteed compliance claims, and unsupported results. Manrope for headings; DM Sans for body text, with system sans-serif fallbacks.

Downloadable vector assets

Use the primary logo on light backgrounds and the reversed logo on navy. Leave at least the width of the cross around the mark. Preserve proportions. Do not add registration symbols or suggest a certification.